Employers Direct Supports Golf Industry Show

Agoura Hills, CA - January 23, 2007 - Employers Direct Insurance Company,
California's only specialty direct writer of workers' compensation insurance, announced
its support of the Golf Industry Show to be held February 22-24, 2007, at the Convention
Center in Anaheim.

"Since Employers Direct insures many fine golf and country clubs, we believe that the
2007 Golf Industry Show is a wonderful opportunity to meet an audience of more than
10,000 qualified buyers representing the entire golf management team including course
superintendents, owners and operators, general managers, COO's, architects, and
builders. Last year's show was an overwhelming success and welcomed nearly 19,000
attendees, therefore, we are proud to be a 2007 Solutions Challenge sponsor and
participate in this year's show," said James E. Little, Chairman/President & CEO of
Employers Direct Insurance Company.

Three conferences will be held during the Golf Industry Show:

• Golf Course Superintendents Association of America (GCSAA) - the leading
  organization for men and women who manage golf courses in the United States
  and worldwide with membership of 21,000 (www.gcsaa.org)
  
• National Golf Course Owners Association (NGCOA) - the association whose
  goal is to enhance the lives of golf course owners by improving their efficiency
  and profitability and represents more than 6,200 golf courses worldwide
  (www.ngcoa.org)
  
• Club Managers Association of America (CMAA) - the association for managers
  of membership clubs with nearly 7,000 members of country, city, athletic, faculty,
  yacht, town, and military clubs of which 80% are golf and country clubs
  (www.cmaa.org)

The extensive Exhibit Hall with over 800 exhibitors and 250,000 square footage of space
will include Employers Direct as a featured Solutions Challenge exhibitor. At each
Solutions Challenge booth, visitors will be asked to solve the golf course, clubhouse, or
facility management problem, and at the Employers Direct booth, visitors will be eligible
to win a $1,000 gift card at Best Buy. Visitors can also speak with members of
Employers Direct's sales and marketing team and discuss the benefits of purchasing
workers' compensation from a direct writer. Exhibit Hall hours for Thursday, February
22, will be from 11 a.m. to 6 p.m.; Friday, February 23, will be from 9 a.m. to 5 p.m.; and
Saturday, February 24, will be from 9 a.m. to 2 p.m. Information can be found online at
www.golfindustryshow.com.

"We purchased based on rate but are sold on service, however, Employers Direct's
thorough, on-going, loss control support may save us even more. This team provides
accountability in all directions," said Jeff Schlicht, COO & General Manager, Santa Ana
Country Club.

About EMPLOYERS DIRECT INSURANCE COMPANY
Employers Direct Insurance Company is California's only specialty direct writer of workers' compensation insurance. Founded in 2002, Employers Direct has been widely accepted by business owners throughout California as a result of providing highly competitive rates, claims services designed to fight fraud and abuse, and loss prevention services that assist employers to create safe work environments. As a newer company, Employers Direct is unburdened by legacy systems and takes advantage of the latest technology to provide its customers with 24/7 access to all policy and claims information via a secure Internet portal. Employers Direct is proud that a growing number of California's best-run privately-held companies count themselves as policyholders. In addition to golf and country clubs, niche industries include hotels, restaurants, new car dealers, food processors, manufacturing companies, specialty supermarket chains, and retailers. Visit Employers Direct online at www.employersdirect.com.